Complimentary Webinar

Bewildered by the UN SDGs? Corporate Leaders Share Benefits of Integrating the Goals into Your Brand Strategy

Tuesday, August 15, 2017
12 pm - 1 pm PST | 3 pm - 4 pm EST | 8 pm - 9 pm CET


Have you heard about the UN Sustainable Development Goals (a.k.a. the SDGs or the Global Goals), but wondered how to integrate them into your brand's strategy? Maybe you aren't sure how they can be applied to your business or where to start? Maybe your C-suite executives aren't yet convinced the Global Goals have value? If you answered yes to any of these questions, this webinar is for you.
At Sustainable Brands, we believe that the UN SDGs are an important framework for sustainability and value creation. That's why we've invited leaders from the SB Member Network, who have already embarked on the journey to implement the Global Goals into their brands, to talk about their successes and challenges. Join us and draw rich insights from their experiences – insights you can use to chart a path for your own brand.
Claus Stig Pedersen, Head of Corporate Sustainability at Novozymes, is recognized by the United Nations Global Compact as a Local SDG Pioneer for his work to align business with the SDGs. He will share insights on Novozymes' alignment with the Global Goals at different levels within the company (e.g., purpose, strategy and operations). Claus will also share why Novozymes integrated the Global Goals into its brand including how this was achieved, the challenges encountered along the way, and what was learned from those experiences.
Charlene Wall-Warren, Director of Sustainability at BASF, will discuss how her company was actively involved in the development of the SDGs as a member of a working group. During the webinar, she will share how BASF views, contributes to and utilizes the UN SDGs. Charlene will also share why BASF aligned selectively with the Global Goals - choosing the ones that are most relevant to its business, particularly those related to hunger, clean water and sanitation, renewable energy, good jobs and economic growth, innovation and infrastructure, sustainable cities and communities, responsible consumption and production patterns, climate action and partnering.
James Sullivan, Head, Global Sustainability Center of Excellence, SAP will share how his company is embracing the SDGs, and how SAP empowers its customers to take action related to each goal. Jim will describe collaborations with others and how collective action can lead to success. 

What You Will Learn:

  • Whether the SDGs are right for your business
  • Where and how you can start adopting these Global Goals
  • What kind of quantifiable results corporate leaders are seeing when they adopt and integrate the Global Goals into their business

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About The Speakers

Claus Stig Pedersen

Claus Stig Pedersen
Head of Corporate Sustainability at Novozymes
Throughout his career, Claus has been driven by the vision of combining "good for the world" with "good for business" and by being an employee at Novozymes, a global sustainability leader, he lives that vision every day. Claus holds a M.Sc. in Chemical Engineering and a Ph.D. in Sustainability Management and he is appointed Honorary Professor at the University of Aalborg and the Copenhagen Institute of Technology. Through his university engagements, he eagerly contributes to the development of future leaders. Claus has been professionally engaged in sustainability for more than 25 years, and he was one of the pioneers in the development of LCA methodologies and sustainability concepts for business. Before joining Novozymes, Claus was leading the Global Sustainability and Quality activities of the Hartmann Packaging Group. Claus Stig Pedersen is currently Liaison Delegate to the World Business Council for Sustainable Development, he represents Novozymes in the UN Global Compact LEAD initiative and he is serving on the Sustainability Council to Ingersoll Rand. Previously, Claus has served on sustainability boards and councils to Walmart, Procter & Gamble and The Sustainability Consortium. Novozymes has received numerous recognitions for leadership in sustainability, including number one rankings in Dow Jones World, the STOXX Sustainability Indexes and the Carbon Disclosure project.

Charlene Wall-Warren

Charlene Wall-Warren
Director of Sustainability at BASF
Charlene Wall-Warren leads sustainability programs for BASF in North America. Her role includes identifying new opportunities to communicate about and apply BASF's sustainability management systems, measurement tools and product innovations. Prior to this position, she led a company-wide team pursuing applications for environmentally sound packaging technologies that combine environmental and economic benefits with enhanced shelf-appeal. In 2001, Charlene launched BASF's North American Eco-efficiency Analysis program, bringing sustainability measurement and optimization tools to BASF businesses and customers in this region. She is a Board Member of the American Institute of Chemical Engineers (AIChE), and from 2006 to 2008 was the Inaugural Chair for AIChE's Center for Sustainable Technology Practices. In addition, Charlene leads BASF's contributions to The Sustainability Consortium, a coalition of companies developing a universal system of sustainability measurement for consumer products. After graduating with a B.S. in Chemical Engineering from Drexel University in 1992, she spent the first 10 years of her career as a process and project engineer — designing BASF manufacturing facilities.

James Sullivan

James Sullivan
Head, Global Sustainability Center of Excellence, SAP
Jim Sullivan brings over 19 years of experience to his role as Head, Global Sustainability Center of Excellence at SAP. Jim joined SAP in June 2009 with the Clear Standards acquisition. In his current role, Jim is responsible for providing strategic advice to help SAP and its customers, partners and analysts identify and achieve tangible shareholder value through proactive resource management and for helping them understand and employ technology solutions to profitably reduce environmental impacts across global business operations. Prior to joining SAP, Jim was Vice President of Strategy & Advisory Services at Clear Standards.


Tamay Kiper

Tamay Kiper
Sustainability Projects Manager at Sustainable Brands
Tamay Kiper is a risk and strategy professional with international experience in sustainability strategy and corporate citizenship in various industries and she currently leads sustainability projects within SB Member Network. Previously, she worked for PriceWaterhouseCoopers LLP in Risk Assurance department and was involved in Sustainable Business Solutions projects. She worked as a global advisor to Carbon Disclosure Project (CDP) and scorer for its three flagship reports - the Global 500, S&P 500, and FTSE 350 reports. She is a GRI Certified professional based on G4 Reporting Guidelines.

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