Discussion Group Overview
What are Discussion Groups:
Discussion Groups, which are sourced directly from Member feedback, dive into specific topics of shared interest. Each ongoing, virtual group offers a dedicated focus on learning, exploration and problem-solving related to a single topic that is material to the Members in the network. Each gathering is typically 90-minutes, and participants have the ability to stay connected via the Member Hub in between sessions, allowing them to deepen their collective focus on specific ESG-related areas of interest within a smaller, dedicated group of peers.
Explore challenges, industry complexities and system-wide opportunities for innovative and sustainable solutions:
- Co-create practices, standards, tools systems and relevant outputs that support brand strategies, creates greater collaboration, and progresses shared commitment;
- Champion brand and customer transformation through authenticity, development, transparency, and purpose
This Discussion Group track will convene twice this year and may be structured as participating Members determine best. Members will coalesce around ideas and influence change through their collective power , shared experiences, and proven methodologies to generate insight and lay the groundwork for future solution-oriented actions. We encourage Members who are responsible for corporate social responsibility, community or stakeholder engagement, employee or human resource groups, ethical sourcing and supplies, within the communications and marketing suite or philanthropy to join this Discussion Group, along with any others who are interested in the topic.
We want to create an opportunity to network and problem solve, using the power of the Member network.
How can Members participate:
Discussion Group access is as follows:
1 participant for Bronze Members
2 participants for Silver Members
3 participants for Gold Members
Participant access grants one person the ability to attend this Discussion Group and any recurring meetings associated with the Reimagining Plastics Discussion Group during your SB membership term. Simply register for virtual attendance below.
90 - Minute Agenda:
SB Welcome and Introduction (10mins)
Examine Discussion Group data and opportunities for deeper understanding, and establish goals and objectives for attending participants
Breakout Session (50 mins)
Hear from fellow global brand leaders as they share exclusive insights, proven practices and teachable moments to improve how brands create greater circularity and improved consumer behavior from plastic.
Introductions and Brand Roles (10mins)
Kick off an hour of deep discussion by getting to know one another better.
In small assigned groups, spend 1-3 minutes each introducing yourself and how plastics are relevant to your brand. Then, tell the group 1 goal you have for attending the Discussion Group.
Understanding Plastic Priorities (20mins)
Remaining in your small groups, explore the environmental, social and organizational concerns stemming from plastic. We'll focus on three areas of identified interest:
1. Materials & Design
2. Consumer Behavior
3. Infrastructure & Policy
Connect brand values to opportunities for systems improvement through collective commitments, business prioritization and deeper consumer engagement.
Outlining Obstacles (20mins)
Identify internal and external constraints, complexities and challenges your brand is currently experiencing in trying to meet key progress indicators and impacts across the three areas of interest. Share tools and best practices for capturing performance and identify gaps and underserved opportunities for change.
Creating a Shared Vision Forward (30mins)
High Level Readout (20mins)
Groups share thoughts, ideas and shared discoveries from the breakout experience.
What's Next? (10mins)
This discussion will be hosted virtually on the Zoom Meetings platform.